First American CoreLogic Announces Free ePropertyWatch Monitoring Service

—Automated Client Loyalty Program Drives Repeat Business and Referrals by Providing Customers With e-Mail Alerts To Monitor Home Values, Sales, Price Trends and Fraudulent Activity—

October 12, 2009, SANTA ANA, Calif.

First American CoreLogic, a member of The First American Corporation (NYSE: FAF) family of companies and America’s largest provider of advanced property and ownership information, analytics and services, today introduced its free patent-pending ePropertyWatch Professional service, which is designed to help real estate and mortgage industry professionals stay in touch with customers and drive repeat business and referrals.

The service provides homeowners with regular email updates on the value of their property, recent sales, price trends, neighborhood foreclosure activity and public record monitoring for filings against their property. *

Realtors®, brokers, lenders, insurance agents or any industry professional desiring to “stay in touch” can enroll past of present clients in the service by uploading a spreadsheet or inputting the necessary information at  First American CoreLogic notifies the customer of their enrollment and all outbound emails are co-branded as a free service brought to the homeowner by ePropertyWatch Professional and the real estate professional. Importantly, homeowner’s information remains private.

"Providing unique and timely information and staying top-of-mind with current and prospective customers is an on-going priority for real estate professionals," said George Livermore, chief executive officer, First American CoreLogic. "ePropertyWatch Professional automates this process and reinforces both the agent and the firm’s brand over time by providing a steady stream of valuable information about the homeowner's largest investment.”

*Not available in all states.

About First American CoreLogic
First American CoreLogic
, a member of The First American Corporation (NYSE:FAF) family of companies, is the largest provider in the U.S. of real estate, property, ownership, fraud, mortgage, and mortgage securities data—and the advanced analytics that use them—for the assessment of real estate sales, collateral valuation, home price trends, mortgage originations, mortgage- and asset-based securities pricing, foreclosures, delinquencies, and asset dispositions. Our market-specific data covers 98 percent of all U.S. ZIP codes and 3,059 counties in all 50 states and the District of Columbia, representing 99 percent of the U.S. population, 97 percent of all properties (140 million), more than 50 million active mortgages, and 96 percent of loan-level, non-agency mortgage securities. First American CoreLogic’s products and services enable customers to manage credit and mortgage risk, protect against fraud, acquire and retain customers, mitigate loss, decrease mortgage-transaction cycle times, value properties accurately, determine real estate trends, and project future market performance. For more information about First American CoreLogic, please visit

About First American
The First American Corporation (NYSE: FAF) is a FORTUNE 500® company that traces its history to 1889. With revenues of approximately $6.2 billion in 2008, it is America’s largest provider of business information. First American combines advanced analytics with its vast data resources to supply businesses and consumers with valuable information products to support the major economic events of people’s lives, such as getting a job, renting an apartment, buying a car or house, securing a mortgage and opening or buying a business. The First American Family of Companies, many of which command leading market share positions in their respective industries, operate within five primary business segments, including: Title Insurance and Services, Specialty Insurance, Information and Outsourcing Solutions, Data and Analytic Solutions, and Risk Mitigation and Business Solutions. More information about the company and an archive of its press releases can be found at



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